SEO Clustering Example: From Search Console Data to Content Plan
See exactly what SEO Cluster AI produces — real keyword clusters, prioritised opportunities, and publish-ready SEO content built directly from your Google Search Console data.
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What Goes In — And What Comes Out
Input
- •Google Search Console property (secure, read-only)
- •Or uploaded keyword CSV
Output
- Target Pages — pages to create, optimise, or merge
- Supporting keyword clusters by intent
- Quick win and striking distance opportunities
- Combined content briefs for Target Pages
- Full landing pages and long-form content
- Client-ready PDF audits
One connection turns raw queries into a clear content plan.
Example: Target Pages — Your SEO Action Plan
Instead of working through hundreds of keyword clusters, SEO Cluster AI identifies the exact pages you should create, optimise, or merge.
Each Target Page combines related keyword clusters (topic branches) into one actionable content plan — preventing cannibalisation and thin pages by design.
🆕 Create
New topics with no existing coverage — build from scratch.
⚡ Optimise
Existing pages that can be strengthened with cluster keywords.
🔗 Merge
Topic branches that should be combined into comprehensive pages.
Target Pages are the strategic output of clustering — not raw data. The underlying clusters, matrix view, and scoring all feed into this actionable summary.
Example: Matrix View & Cluster Hierarchy
The Matrix View supports your page strategy — a structured overview of your entire topic landscape. Clusters are organised into Primary, Secondary, and Long-tail tiers, helping you understand why certain Target Pages are recommended and how topics relate to each other.
⭐ Primary Topics
Core category clusters that anchor your content strategy — your most important landing pages.
📄 Secondary Topics
Supporting subtopics that build depth around primary themes.
📝 Long-tail Variations
Niche intents and specific queries to capture targeted traffic.
The Matrix View makes it easy to identify gaps in your topic coverage and plan content that builds comprehensive topical authority — without getting lost in individual keyword details.
Example: Smart Recommendations (5-Factor Scoring)
The Opportunity Score is a prioritisation framework — it helps you decide what to work on next, not predict rankings. SEO Cluster AI ranks clusters using a composite score built from five real performance signals.
Signals included:
Search Demand
Current Position
CTR Gap
Topic Focus
Local Intent
Clusters are categorised as Quick Win, Strategic, Content Gap, or Monitor based on their composite score.
Example: Quick Wins & Striking Distance Opportunities
Keywords that are already close to page one represent your fastest path to more traffic. SEO Cluster AI surfaces these opportunities based on actual GSC performance data.
Focuses on keywords already close to page one
Surfaces the fastest traffic gains
Based on actual GSC performance, not estimates
Example: Semantic Keyword Clusters
The List View shows the underlying cluster data — every keyword grouped by meaning and search intent. This is the source layer that powers the Matrix View, recommendations, and content briefs.
Keywords are grouped by meaning and search intent, not just shared words. Each cluster maps to a single page or content asset.
Why Local Intent Matters
Traditional SEO tools may see "avian vet" ranking at position 22 and mark it as underperforming.
But they often miss that "avian vet perth" ranks position 1–2, meaning the site is already highly visible locally.
SEO Cluster AI detects local modifiers across 6M+ locations, separates local from national intent, and applies a local opportunity boost (internal prioritisation weighting, not a ranking guarantee) — so real opportunities are never hidden by misleading averages.
Example: URL Mapping & Action Recommendations
Each keyword cluster is automatically mapped to the URLs already ranking in Google Search Console. SEO Cluster AI then recommends one of five specific actions based on performance data.
Five recommended actions:
Optimize
Page ranks well — strengthen with cluster keywords
Strengthen
Untapped potential — improve content depth
Choose Primary
Multiple URLs compete — pick one and consolidate
Create
No URL exists — build a new page for this intent
Monitor
Page performs well — watch and maintain
URL mapping works automatically when you connect Google Search Console — no manual setup required. Each cluster shows its mapped URLs and recommended action in the dashboard.
Example: Client-Ready SEO Audit
Turn your analysis into a professional PDF audit you can share with clients or stakeholders. Each audit summarises your Target Pages and recommended actions in a format ready to present.
Each audit includes:
- Executive summary with key metrics
- Target Pages with recommended actions
- Quick win opportunities (striking distance)
- Cannibalisation conflicts detected
- Prioritised action plan
Pro users can also export editable DOCX versions for agency workflows. All paid plans include full PDF audit exports.
Example: Non-Local & Commercial Intent Clusters
Not all search intent is local. SEO Cluster AI automatically distinguishes between local, national, and commercial-intent queries and clusters them accordingly.
In non-local datasets, clusters are prioritised without geographic weighting, focusing instead on search demand, current ranking position, CTR opportunity, and topic focus.
This ensures national content strategies, product pages, reviews, and guides are evaluated on their true optimisation opportunity — not diluted by local modifiers.
Example: AI-Generated SEO Content Brief
Each brief includes:
- Page title & meta suggestions
- Structured H1–H4 outline
- Key talking points
- Intent-aligned FAQ section
- Schema guidance (FAQ, LocalBusiness, Article)
- Internal linking cues
Additional context
Briefs automatically incorporate your saved business profiles, ensuring services, locations, and branding remain consistent.
Pro users can also customise ROI assumptions such as conversion rate and customer value.
Example: Publish-Ready Landing Page
Pages are generated in clean, editable formats so you retain full control over publishing, editing, and optimisation.
What These Outputs Enable
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Common Questions
Is this real Google Search Console data?
Yes. SEO Cluster AI uses your actual Search Console queries via secure, read-only access.
Can I export these outputs?
Yes. Clusters and briefs export to CSV and Word (.docx). Paid plans include client-ready PDF audit exports. Pro users can also export editable DOCX audit versions.
Does this work outside of local SEO?
Yes. Clustering works for local, national, and informational SEO strategies.
Learn the strategy behind these outputs
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